by Nancy Krames | Oct 10, 2021 | Uncategorized
Why product descriptions matter Charles Revson, one of the founders of the Revlon cosmetics company, is famous in advertising and marketing circles for making this statement about his business: “In the factory we make cosmetics, in the store we sell hope.”... 
by Rachel Perlin | Aug 22, 2021 | Business, Uncategorized
A compelling, engaging, and easy to follow website is crucial for generating sales in 2021. While many marketers focus the majority of their efforts on perfecting their homepage, another critical aspect of your website are the landing pages. What Are Landing Pages... 
by Rachel Perlin | Jul 18, 2021 | Uncategorized
Content Writing and Copywriting: What’s the Difference? Anyone in the marketing sector knows just how important it is to convey strategic messages to key target audiences. How else will consumers feel compelled, excited, or motivated to work with your company?... by Liz | Jun 18, 2021 | Uncategorized
So, what exactly is a copywriting agency and how does a copywriting agency actually work? A copywriting agency is a B2B company that provides copy (and often content writing) services as a third-party provider. Copywriting agencies either work on a freelancer model,... 
by Campbell Gill | May 23, 2021 | Uncategorized
Top 3 Reasons to Hire a Freelance Copywriter For Your Dental Practice Your practice is a vital part of your community. Your service is valuable and deserves to be communicated to a wide audience. When you think about your work as a dentist, you might not think that... 
by Rachel Perlin | May 16, 2021 | Uncategorized
SMS: A New Age of Marketing Strategy In the staggeringly digital-driven society that we live in today, it is difficult to find anyone without access to a smartphone. Because of this, communicating with our friends, family, and even our potential customers through text... 
