HOW LONG DOES IT TAKE FOR NEW CONTENT TO RANK ON THE FIRST PAGE OF GOOGLE?
So you’ve published a brand new piece of content on your website and you’re fervently checking your SERPs to see if you’ve made it to
7 Types of Keywords You NEED in Your SEO Content Writing Strategy
If you know anything about writing for SEO, you know how challenging it can be to write high-ranking content–especially if you’re aiming for high-traffic keywords.
SHORT FORM VS. LONG FORM CONTENT: WHAT’S THE DIFFERENCE–AND WHICH ONE DO YOU NEED?
Your sales funnel–no matter how complex–needs content that meets the needs of consumers. Otherwise, publishing copy or content of any length is completely useless. Depending
What are Content Gaps (and How Do You Fill Them?)
With Google’s algorithms becoming increasingly attuned to user intent, filling content gaps is integral to search engine visibility. What is a Content Gap? A content
How to Conduct a Content Audit in 6 Steps
Part of a bulletproof content strategy is conducting regular content audits. Although the content auditing process can be tedious and nuanced, ensuring that your current content is aligned with your brand objectives AND getting you results make it worth the effort.
Contextual Links in Your SEO Content Strategy
Contextual linking is a hyperlink in a piece of text that indicates to search engines and users that there is other relevant content on the
Creating Content Clusters: A Step-by-Step Guide
Content clusters, also known as the hub-and-spoke content model or topic clusters, can help you drive traffic to your website and create a more streamlined user experience.
Clusters are a key part of your content strategy. Let’s take a deeper look into what content clusters are, why they’re crucial to SEO, and how you can create topic clusters in 7 easy steps.
The Marketer’s Guide to Video Sales Letters
Video sales letters are an extremely effective way to sell products and services. They are so effective, in fact, that businesses have been using them
How Far Out Should You Plan Your Content?
Content planning and creation is a time-consuming process. And then there’s the matter of what to say and what graphics to pair with it. If
8 Evergreen Blog Ideas
Keeping up your blog content can be creatively sapping. New ideas, new ways to say the same thing, and regurgitating the one or two things
E-A-T: The Complete Resource for “Expertise, Authoritativeness, and Trustworthiness” for Google Rankings
Since the start of search engines, Google and other search engines have had one primary goal: to serve their users the best and most relevant
How to Ramp Up Your Email Opt-ins With High-Powered Copywriting
No matter if you’re scaling the ranks of search engines or your paid advertising is sending thousands of visitors to your site every day, if
Here’s What Your Business Should (and SHOULDN’T) Cut During a Recession
If you’re in any way connected to the outside world, you’re aware of large-scale economic woes in 2022. When the word “recession” gets thrown around,
How to Achieve Omnipresence in Marketing: The Ultimate Guide
There’s something to be said for knowing your lane and staying in it. You find what works for your brand and dominate that space. But,
What Kind of Content Does Google Favor?
From the dawn of the internet, search engines have wanted to serve their users the best possible content. Here’s how to write content Google actually likes.