by Nancy Krames | Sep 19, 2021 | Business, The Power of Copywriting, Writing Tips
Why You Should Hire a Professional Editor We live in a fast-paced society where efficiency is rewarded. We expect same-day delivery and get frustrated when downloads don’t fill our screens immediately. Along this same track, we’re expected to write so that people can... 
by Rachel Perlin | Sep 12, 2021 | Business, The Power of Copywriting
Make an impression and engage your website visitors In the digital-obsessed society that we live in, 87% of consumers search for a product online before making a purchase. This means that your website can be the determinant between a consumer choosing your business or... 
by Rachel Perlin | Aug 29, 2021 | The Power of Copywriting, Writing Tips
Increase conversion rates with a click-worthy CTA As a copywriting agency, we know that no marketing strategy is complete without integrating strategic calls-to-action into your content. Calls-to-action prompts the individual reading them to act, providing the next... 
by Rachel Perlin | Aug 8, 2021 | Marketing, The Power of Copywriting, Writing Tips
What Is Evergreen Content And How Can I Create It? Blue jeans to the fashion world is what evergreen content is to the marketing world. Like the name might suggest, evergreen content is content that is “forever green,” or forever alive and relevant to your target... 
by Rachel Perlin | Jun 27, 2021 | The Power of Copywriting
5 Ways To Advertise If Social Media Disappears Picture this… Social media is disappearing forever. Like, forever forever. Say goodbye to Linkedin, Facebook, Instagram, and Twitter. You have 30 days to figure out a new marketing game plan. Where do you even... 
by Rachel Perlin | Jun 13, 2021 | Business, The Power of Copywriting
What is a quality lead… and how do you get them? Leads are necessary elements for a successful business. In 2020, it was reported that generating leads is one of the top priorities in marketing. This is because leads are the individual consumers or organizations that... 
