+1 (512) 668-9908 info@amplihigher.com
punctuation

How to Use Punctuation in Sales Copy

Punctuation That Packs a Punch Written by Kenny Ng The purpose of punctuation is to make copy flow more naturally.  Punctuation affects everything from the writer’s credibility to the overall tone and voice of the content. Failure to punctuate appropriately leads to misinterpretation and appears unprofessional. Strategically applying and diversifying the punctuation in your sales…

The Oxford Comma: To Use or Not to Use? | Amplihigher

Written by Reid Maruyma | Edited by Malaika Randolph The Oxford Comma: To Use or Not to Use? The Oxford comma has been widely debated since Oxford University’s Horace Hart first published his style guide in 1905. Sometimes called the serial comma, the Harvard comma, or the Cambridge comma, the Oxford comma is a matter…